Every brand has its unique challenges but we see them as opportunities to innovate, create and deliver impact.
Starbucks is the largest coffee house in the world and is known for serving the best coffee possible to its consumers. With many coffee joint options available, Starbucks Singapore continues to be the most commercially preferred choice of coffee for consumers.
The Media Shop planned and executed digital campaigns to help Starbucks drive awareness of its promotional campaigns, with the objective of elevating the level of engagement among consumers that drove store visits and purchases.
Services Engaged:
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Digital
Launched in 2015 and headquartered in Singapore, Shopee is a leading e-commerce platform in Southeast Asia and Taiwan. The Media Shop was tasked to come up with effective strategies for Shopee’s to emerge from the media clutter and extend lead over their competitors.
The Media Shop worked closely with the client to devise offline media executions that are complementary to their in-house digital efforts.
Services Engaged:
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Integrated Media Solutions, Out-Of-Home, Print, Radio, TV
As a challenger brand in the local insurance industry, RHB engaged The Media Shop to develop an integrated marketing strategy combining digital media with out-of-home, print, and radio advertising. This helped RHB increase brand visibility and achieve greater success in their marketing efforts.
Services Engaged:
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Digital, Out-of-Home, Print, Radio
One Faber Group operates a suite of leisure and lifestyle services, including attractions, F&B, retail and events.
The Media Shop's work for One Faber Group cuts through their entire portfolio, reaching out to both locals and tourists to increase footfall and drive sales.
Services Engaged:
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Digital, Out-Of-Home, Print
Established in 2004, Lee Kuan Yew School of Public Policy is a graduate school at the National University of Singapore with the mission to educate and train the next generation of Asian policy-makers and leaders.
The Media Shop designed a media campaign to strengthen the branding of the school and market their postgraduate degree programmes.
Services Engaged:
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Digital, Print
The Singapore Sports Hub was established in June 2014 as the region's premier destination of choice for sports, entertainment and lifestyle events.
The Media Shop worked closely to come up with a media mix strategy to drive ticket sales for both HSBC Singapore Rugby Sevens and Zedtown Asia.
Services Engaged:
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Digital, Out-Of-Home, Print, Radio
The Media Shop worked with Jolllibee, the largest fast food chain in Philippines to heighten their awareness and bring joy to local Singaporeans, as the brand aspires to be the leading fried chicken chain in Singapore.
Services Engaged:
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Digital, Out-Of-Home
The Media Shop worked closely with AMD to develop offline media executions that complemented their in-house digital efforts.
The partnership with The Media Shop not only helped AMD to achieve its marketing goals but also contributed to its recognition as a finalist for the Marketing Excellence in B2B Marketing award in 2022. This award is a testament to AMD's commitment to innovation and excellence in B2B marketing, as well as its ability to collaborate effectively with external partners to achieve its objectives.
Services Engaged:
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Digital
A heritage brand with 120 years of history, Yeo's wanted to resonate with consumers especially millennials and Gen Z.
The Media Shop launched the #Yeosome campaign to revitalize their brand and bring to life Yeo's brand stories.
Services Engaged:
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Digital, Out-Of-Home, Print
