The Media Shop is an independent media agency focused on Asia and founded on genuine planning and buying experience across all advertising platforms – print, outdoor, TV, radio, mobile, digital and social media. Our expertise ranges from researching about the media landscape, having the best relationships facilitated between the advertisers and media owners. We study marketplace dynamics, audience media habits and trends to help your brand find its place in the media landscape with creative advertising ideas.

Research

Understanding your marketplace dynamics – where is the audience, who and where are your main competitors?

Buy

Finding the best media opportunities available to reach your target audience through evaluation, discussion and negotiation with media owners.

Plan

Set media objectives against core business objectives. Designing media tactics for realizing media strategy and proposing procedures for evaluating the effectiveness of the media plan.

Optimize

Timely and regular reporting, assessing results against planned objectives. Constantly find ways to optimise campaign to full potential.